You know what....
I'm gonna have a good ol' rant about money....
OVERVIEW OF UPCOMING RANT
1) You can't take it with you
2) You are one dimensional
3) You can get a BIG Return on Investment
4) Use The Gym as a Dojo
5) Cheap vs Valuable
So I got fired up today because I am TIRED, so so tired, of people telling me that my gym is too expensive.
Indulge me as I rant about all aspects of money, life and achievement.
1) YOU CAN'T TAKE IT WITH YOU
You do know you're going to die, right?
Why hoard money then? Why dream of getting rich and flashing the cash?
Because you can rent a sportscar for a day and it's a hell of a lot cheaper.
But you can't claw back years of your life spent 'dreaming' and holding yourself back from enjoyment.
Stop dreaming and start living.
Find new experiences that will improve your quality of life. For example:
1. hiring a sportscar
2. finding a mansion on airbnb you can rent for a few days with your friends
3. getting a discount deal on a Michelin Star restaurant.
These things are relatively cheap, yet give the same experience as being rich.
Honestly, I'm terrified that I could spend my whole life dreaming of retiring on my yacht... only to be like the classic 80s cop movie guy, and die the day before retirement.
If you want a great looking body, you only have a finite amount of time to realise that.
Soon you will be dust.
2) YOU ARE ONE DIMENSIONAL
People who tell me the gym is too expensive aren't seeing the world as it truly is.
I saw a great Facebook post about an 'expensive' sports car, reposted below:
'A guy looked at the Corvette the other day and said I wonder how many people could have been fed for the cost of that car.
I replied I am not sure, it fed a lot of families in Kentucky who built it, it fed the people who make the tires, it fed the people who made the components, it fed the people in the copper mine who mined the copper for the wires, it fed people who make the trucks that haul the copper ore.
That's the difference between capitalism and welfare mentality.
When you buy something,you put money in people's pockets and give them dignity for their skills''
^^ make sense?
So the next time you go to Starbucks and wonder how the hell they can charge £4 for a coffee, instead of getting outraged - why don't you look at:
> the quiet, friendly place they've built for you to drink your coffee
> the comfortable, warm seats for you and your friend/family to relax on
> the 3 or 4 staff that are PAID to make that coffee how you like it (you are basically paying 4 quid to be their boss for fucks sake!!)
> the memories of a great conversation, or business meeting, or a great book that you read whilst you were there
^^ NONE OF THIS WOULD BE IN YOUR LIFE WITHOUT SPENDING 4 FUCKING POUNDS
But I see most people being selfish little maggots.
'4 fucking quid for a coffee?!'
Expand your horizons.
Look at the world for all the amazing things that are in it.
Chances are you're currently getting HUGE value from a million things in life - but YOU ARE NOT APPRECIATING them.
Start appreciating the extra, little, valuable things that come for free when you buy stuff.
Life gets better when you do that.
Don't be a maggot.
3) YOU CAN GET A BIG RETURN ON INVESTMENT
Related to the above concept of appreciating value, you can use money to get more out of life.
In fact, that's what money is for
A trade of equivalent value.
I have a horse, you want the horse - so you give me money for an equal value.
I can then go make a deal with Bob (not Ricardo, too expensive) to buy two horses.
Money multiplies opportunity.
I know for a fact you get this idea of investment
But when it comes to fitness, you forget about investment and instead ask "what's in it for me right now?"
Because you're making an investment.
Investments are not cash machines!
They are things that SLOWLY improve in value over time, like a nice house, a fine painting or sensible stock picks.
If you were lying on your deathbed from diabetes, cardiovascular disease, stroke or any other dietary related disease...
And I popped up in a little purple tutu like a hairy fairy godmother and said....
"I can wave my magic wand to make you healthy again and give you 10-20 more years"
You would beg me to wave my frigging wand all over the place (watch the dirty mind guys)
So yes, this is an exaggerated example just to be funny.
But a healthy diet is an investment, NOT A GET RICH QUICK SCHEME.
You are investing in insurance against diabetes!
A strength and muscle building program is an investment:
You are investing in a strong, mobile body when you are 60 years old+!
A great program includes mobility and flexibility work:
Which is an investment against back pain, joint pain etc. now - and reduces risk of arthritis in the future.
INVEST NOW BECAUSE THE FAIRY GODMOTHER DOESN'T EXIST
Suddenly 50 quid a week to have an expert coach and nutritionist doesn't seem so expensive, does it?
Stop seeing money spent as money that disappears.
Stop looking for get rich quick schemes, instead look for steady investments.
With the right buying decision you'll get a priceless return on your investment.
Then, 2 years of paying me £199 per month is cheap IF it means you get to live the rest of your life healthy, strong, mobile and happy.
Most people spend £20 per month on a gym membership they don't use, for 3-5 years (£720-£1200 wasted).
That's what makes something expensive, not the fact that it's only £20 per month.
But that it's £20 per month FOR NO RETURN.
So the inflated price way above the actual value of the product.
When you get LESS value than the price you paid for it.
THAT IS WHAT EXPENSIVE REALLY MEANS.
(we can simply call this 'a waste of money')
4) USE THE GYM AS A DOJO
This is a concept I am LOVING teaching to my clients right now.
"The place of practised perfection for a world that is fucking crazy."
When you can overcome challenges (safe, controlled) in the gym - you're more likely to overcome challenges in LIFE.
Someone pissing you off at work?
Well, remember last night when you crushed a HIIT session for 45 mins?
it was brutally painful, you nearly vomited. But you finished it.
So put things into perspective:
What's going to be more painful: dealing with a dickhead for 10 minutes at work, or doing another 45 minute pain-fest?
The gym sucks.
But the mind grows.
Also consider that airy word: SUCCESS
It means different things to different people.
But the process of achievement is the same:
> write your goal down on paper
> get up every day and work on your goal
> use accountable from others and work with a team
> when you hit your goal, celebrate, then write a bigger goal
^^ this is how we run the gym. Set fitness goals. Commit to daily work on your diet, 3-4 workouts per week etc.
This is the norm in fitness!
But when it comes to your relationship....
Bet you don't have a written goal do you?
Let alone putting in daily hustle to improve your relationship.
Or your career...
What's your written goal?
Who celebrates your goal with you then inspires you to write a bigger goal for your career?
PROBABLY. FUCKING. NOBODY.
Which means you're gliding through life without direction or purpose.
Doesn't that scare you?
The principles we learn in the gym transcend the gym itself.
It's practice for life.
What does the following make you think of?
You wake up trying to overcoming challenges. You want to achieve goals. You turn up thinking things are going to be easy then gutted when you find out shit is hard. You discover you are weak, and everyone around you seems to be making it look easy
Sounds like life to me.
Let me shut this rant down:
The MOST we currently charge at Raw Strength Gym is £199 per month...
Do you see this as too expensive?
Well that tells you more about your mindset than my gym.
Do you want to live now, or wait to die?
Do you want to be a selfish little maggot, or somebody who appreciates the awesome things in life for free?
Do you want to waste/hoard money, or invest in the bigger picture and the priceless returns?
Do you want to give up when life gets tough, or toughen up for the harsh realities of life using the dojo?
The world we live in requires that I charge for my services.
I see it as my DUTY to give back a value 10 times the price of the product.
AKA - it is a great investment for you.
Finally, I see people waste £50 every weekend on eating shit and drinking 20 pints. Stop it and you have the price of the program there.
NOTE: IF YOU ARE TEMPORARILY POOR
If you can't afford it, I get it. Believe me I have been in Tesco and had my card declined for food. I've had to walk miles and miles in Manchester because I couldn't afford a £3 bus ticket. I've had days where I decided not to eat so I could pay my rent ("if I just eat rice tomorrow and Sunday.....I'll make it through").
it's quite shit. But it happens.
Just know you'll get money one day, just work hard and keep on trucking.
IF YOU CAN AFFORD TO INVEST IN YOURSELF
Then re-read the above.
You do not get another go round in life.